Local Ranking = Listings = Google My Business
Besides working on your SEO plan, Improving your "local ranking" on Google (Search results for your Google My Business) is not as difficult task, just like the SEO plan it will help your website rank better on the search results, working on your listing plan will help your business rank better for Maps and Google Search results, in other words your "local ranking".
Google My Business helps you Manage a company’s online presence
Business’ profile
Services
Products
Customer interaction
Increase online presence
Create / Manage ads
Reviews
It's very important to understand that "Content is key", Google loves fresh content, so keep posting new content, uploading photos, getting and responding your reviews and keeping a constant information across platforms are just some of the tasks you have to complete for your listing.
See more details here:
https://support.google.com/business/answer/7091
We can Help you and guide you to get your business up there, so you can do what you know to do, run your business.